Project Overview
I embarked on a comprehensive review of the UX/UI of the FUNDaily application, with the aim of optimizing development times, internal communication, homogenizing the visual language and guaranteeing scalability.
The process involved extensive audience research, auditing existing design, and developing a cohesive design system with carefully selected colors, typography, and icons.
Used a modular and agile approach using Figma for real-time collaboration and quick adaptation to feedback and trends.
The process involved extensive audience research, auditing existing design, and developing a cohesive design system with carefully selected colors, typography, and icons.
Used a modular and agile approach using Figma for real-time collaboration and quick adaptation to feedback and trends.
Objectives
The focus was on enhancing user interaction, and designing a scalable framework to accommodate future growth, all while balancing the business requirements with the users' needs.
The Challenge
FUNDaily presented a clutter of conflicting features, leading to user frustration due to its complicated navigation and inconsistent design. My goal was to harmonize these elements into a cohesive, user-centric design that perfectly balanced aesthetics with functionality.
ReDesign
Current Scenario
An analysis of the existing design revealed areas of user confusion and underutilized features. A detailed audit helped pinpoint discrepancies and opportunities.
Update
Color Palette and Typography
The primary colors communicated growth and prosperity, vital for a finance app, and our typography blended readability with a contemporary feel.
Iconography
Our extensive range of over 800 outline icons was designed for clarity and purpose, serving as intuitive guides for our users.
Component Libraries
Standardizing elements like buttons and modules ensured a uniform language throughout the app, enhancing user understanding and engagement.
execution
Modular Design Philosophy
My approach to design was flexible and adaptive, allowing for the integration of new features without disrupting the user experience.
Outcome
Revolutionizing Internal Communication
The new design system significantly improved internal communication and workflow, reducing misunderstandings by over 50%.
Accelerating Feature Development
Our modular design and agile processes led to a 25% faster feature deployment, enabling rapid development and adaptation.
Conclusion
Conclusion
The UI/UX redesign of FUNDaily was not just a professional project but a journey of personal and professional growth. It sharpened my problem-solving skills and deepened my understanding of user-centric design.
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